They are cheaper to build, costing around Rs 10 lakh each as against Rs 20-25 lakh for a traditional ground-based tower and even less than the Rs 12-15 lakh needed for a tower mounted on a roof top.
What is driving the digital-first approach of traditional, legacy brands? Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium.
Instead of the minority stake they held earlier, now they have controlling stake in many firms
Coca-Cola's acquisition of British coffee chain Costa, its biggest acquisition of a brand in history, faces three challenges in India.
Antrix, ISRO's commercial arm, is eyeing 10% of the $357 billion global market.
Mythological and historical shows are lapped up not just by the young, but equally by grown men and women.
While industry is upbeat, start-ups in the space sector are finding it difficult to cater to the demand due to a lack of funding, issues related to policy like foreign funding, intellectual property, etc, and a lack of support in testing.
Connecting with people is the first step to creating greater awareness for the brand and that in turn, believes ISRO chief K Sivan, will translate into the institution becoming a place that people want to work in.
Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium, its targeted and data driven approach and the increasing cost of offline channels for sales and distribution.
Crop loss would the highest in Karnataka (where a little more than 75 per cent of the national output comes from), followed by Kerala and Tamil Nadu.
'I feel more like a chess player, thinking for long hours how to make the next move," Telecom Secretary Aruna Sundararajan tells Surajeet Das Gupta.
A century-old European bicycle brand gets a makeover under its new Indian owner. But is there room for yet another premium commuter bike?
At Delhi's markets, cardamom, pepper selling at double their recent rates
Kerala has seen one of the worst floods in its history during this monsoon. From August 8 to 20, nearly 223 people have lost their lives, 33 are missing and around 1.2 million individuals from 3,02,441 families are in 3,941 relief camps. Initial losses are estimated to be around Rs 200 billion (Rs 20,000 crore). With the rescue measures in its last leg, the Kerala government is looking at raising funds to rebuild the state. In an interaction with Gireesh Babu and T E Narasimhan, Kerala Finance Minister T M Thomas Isaac says he has a three-pronged strategy to raise funds. Edited Excerpts.
'By pushing PSLV production to industry, the extra ISRO personnel available will be utilised to do projects like the human space mission.'
Data provided by the satellites helps experts predict the level of rains till then, what to expect in the next few hours and even about the situation in the forests and the water reservoirs.
Kerala floods take a toll on small businesses, NBFCs brace for losses
The Pune-based Rahul Bajaj group, thanks to an amazing stock market ride by Bajaj Finance and Bajaj Finserv, has grabbed third spot, pushing the Aditya Birla group down to fourth position.
The tea sector may see a crop loss of 50 per cent (around Rs150 crore) while the damages owing to landslides washing away a 100-acre plantation in Wayanad are yet to be accounted for.
In the past month, wheat prices have increased 6.3% as production is expected to be 1.5% lower, in terms of crop acreage, than the earlier estimate
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